Did you know that there are 42.50 million registered or unregistered small businesses in India? The micro, small and medium enterprises sector in India is second only to China just like the population. The small businesses in India are a major contributor to the socio-economic development of the country. With a number as huge as this, small business owners need strategies that would bring them into the competition. Be it a small scale business group or a large scale one, if you’re building or developing a business, you must be looking for ways to make your place in the competition. To keep up or accomplish this, you’ll require strategies that aren’t common as well as access to best digital marketing tools. When you’re starting a business you’ll need marketing tools to stand the competition. I’ll introduce you to some of the greatest life changing digital marketing tools for free. Get to know them one by one in this digital marketing tools list.

1. MobileMonkey

MobileMonkey is a way through which customers get to chat with you and you with them. It is a must have chat marketing automation tool. It is used to qualify leads, sell more and service customers better. It lets businesses connect with customers in real time through Facebook, Instagram, Webchat, etc.

2. Google Analytics

Google analytics are features that help users identify trends and patterns in in how visitors engage with their websites. It is also known as “freemium” service. Small businesses can use this service without paying a monthly charge. It gives you tools that you would require to better understand your customers.

3. Buffer

Buffer is a software application for both web and mobile. These are designed to manage accounts in social networks. It is tone of the most affordable and authentic ways to reach more people on social media. It provides the means for a user to schedule posts to different social media sites as well as analyse their results and engage with their community in order to increase digital promotion.

4. Hootsuite

Hootsuite is a social media management system that gives users an integrated user interface from which to manage their social interactions. It enables you to view multiple streams at once and monitor what customers are saying. Using this digital marketing tool you can post updates, read responses, schedule messages, view statistics and much more. It allows you to easily share content across the web with your followers.

5. Brandwatch

Brandwatch is a social media analytical tool that keeps a record of billions of conversations happening online everyday. It may include blogs, news, forums, videos etc. It allows brands and companies to understand consumer sights, trends, influencers and brand perception.

Using these tools, I am sure you’d find your way out. These are some of the best free digital marketing tools you could put to use.